The CMO Growth Compass: Navigating Conflict, AI, and the New Global Consumer

Navigating Conflict, AI, and the New Global Consumer
Marketers already had their plates full. 2026 has piled a whole lot more onto their to-do lists, from figuring out how to optimise their brands for AI agents to navigating the macroeconomic fallout from conflict and disruption. So as Cannes 2026 kicks off, we’re gathering a panel of top CMOs to find out focusing their energies, and what do they need from their partners.