Creativity in the Making: Shaping Tomorrow with 2026 Jury Presidents

Chaka Sobhani is the Global Chief Creative Officer of TBWA and formerly DDB Worldwide, where she led the network to Cannes Network of the Year in 2025.

An award-winning filmmaker-turned-advertising powerhouse, Chaka began her career in television before setting up ITV’s first in-house creative agency. She’s held creative leadership roles at Mother and Leo Burnett, where she was instrumental in transforming the agency and winning global recognition – including Global Network and Agency of the Year titles across every major award show.

Her ability to blend the disruptive power of creativity in with business impact has made her a trusted leader for brands like McDonalds, Molson, Adidas, Mars, Google, Sky, P&G, VW and Disney.

Chaka’s work has earned every major accolade and award in the industry, and she’s been President and juror across all the major shows such as Cannes, D&AD, One Show, Clios, Andy’s, LIA’s and more. Named one of Campaign UK’s Top 10 Creative Leaders for five years running and a regular on Adweek’s Creative 100, she also serves on the boards of D&AD, The One Club, Snapchat’s Global Creative Council and the Design Museum.

Born in 1973, Kazoo Sato began his career at a major record company before moving into the global advertising industry. In 2009, he joined TBWA\HAKUHODO, where he served as Chief Creative Officer for 12 years, leading the agency to win Creative Agency of the Year for eight consecutive years.

In October 2024, he founded ECD (Earth Centric Design), a creative studio dedicated to expanding the future of the creative industry through a unique design approach that enables the sustainable growth of brands while coexisting with the health of the planet.

His work extends beyond advertising, including product design, architecture, and public facilities. He has received over 400 creative awards both in Japan and internationally. Across multiple disciplines—film, design, music, and product—he has served as a jury member and Jury President for Cannes Lions and other major global creative awards.

He holds a Master’s degree in Global Environmental Studies and is a Professor at Keio University Graduate School, specializing in future society co-creation and innovation.